Superior University organised 4th consecutive International Conference For promoting the research culture in Pakistan, the Superior College successfully organized its 5th consecutive International Conference on Management Research (ICMR) on November 20-21, 2014 with the cooperation of IESEG School of Management, France; ICRIM, Italy; and the Italian and French Embassies. This time, the conference theme was “Emerging Markets’ Role in the Global Economy”. In addition, researches across the globe, academicians of different local and international universities, representatives of French and Italian Embassy, political personalities, industrialists and CEOs of national and multinationals, businessmen, heads of the corporate institutions and research scholars attended the conference by sharing their magnificent experience, knowledge and expertise.

ICMR 2013

The opening session of the conference started with the welcome speech of Pro Rector Superior College, Dr Sikander Khan, who welcomed the honorable guests and participants of the conference. Furthermore, he emphasized on the role of research in different fields where there are new problems being faced by local and international industries and researchers in this emerging markets. Having focused on the research culture, he shared his views regarding the new challenges and issues in this century and gave the solutions of these problems in the light of research.

Onwards, the chief guest of the event, Rana Mashood, Minister of Education, Government of Punjab, addressed the participants by highlighting the opportunities for human development. He said, “The 5th International Conference shows the commitment and dedication of the Superior College creating a mindset and fostering the soft image of Pakistan among the international community.” He further viewed, “Owing to the participation of the international and renowned scholars, more avenues of investment and opportunity will be explored which will be beneficial to Pakistan in the coming years.”

Later on, the Chairman, Superior Group of Colleges, Chaudhry Abdul Rehman in his speech thanked chief guest Rana Mashood and other guests Majid Zahoor; Rashid Mansur, the Honorary Consul of the Republic of Turkey; Mohammad Hossain Bani Asadi, Consul General, Islamic Republic of Iran; Prof Stephen Murdoch; diplomats; delegates and researchers. He remarked the efforts being undertaken by the Azra Naheed Centre for Research and Development (ANCRD) and partners institutes of France and Italy for extending their support and developing research in Pakistan. He highlighted the importance of research by sharing his views, “Research provides oxygen to academia and through research, we can iron out all our industrial, local and international issues. This research conference will prove fruitful for our young researchers who would also get exposure from the seasoned and well known scholars in the conference. Not only research culture is promoted but also this conference provides a number of opportunities to establish networking and develop a common pool where researchers can share and get knowledge out of this research pool. Besides, I wish that this conference will help improve our national economy in the shape of investment and exploring new horizons and resources.”

The conference included plenary sessions on different tracks, symposia and workshops designed to share ideas and research findings. In panel discussion, the national and international speakers shared their ideas and explored the issues faced by academicians and practitioners proposing applicable solutions. Another glaring feature of the ICMR 2014 was its Pakistan, France and Italy, Turkey and China business forums where the presence of emissaries and diplomats raised the importance of ICMR. The objectives of these forums were to explore the potential business opportunities among these countries and to provide academic and corporate world with the understanding of the paradigms of international business networks. Besides, in this conference, international researchers and seasoned famous experts helped Pakistan in exploring the important topics of Strategic Human Resource Management, Marketing, Finance, Entrepreneurship, Women Empowerment, Economics, Leadership and much more. Another glaring feature of the conference was the presentation of 200 research papers from France, Turkey, Russia, China, the USA, the UK and different parts of Pakistan. The second day of the conference ended with the certificate awarding ceremony.